2024's Big Game

February 07, 2024

As the much-anticipated Super Bowl LVIII draws nearer (it's this Sunday!), I thought sharing some fascinating details about the big event that will have us all on the edge of our seats would be interesting.

Let's huddle up and review the stats that make up this year's championship game:

  • Gridiron Glory: The Chiefs and the 49ers will be battling it out in Las Vegas, hosting the big game for the first time. Andy Reid and Patrick Mahomes lead the Chiefs, each seeking his third championship in five years. The 49ers have Kyle Shanahan and Brock Purdy at the helm, making this a true clash of titans on the gridiron.1
  • Millions for 30 seconds: One of the highlights of the Super Bowl is seeing how creative the ads are. But that creativity costs: one 30-second spot costs a cool $7 million just for the ad time.2
  • Historic High: Ticket prices are the most expensive in history, ranging in price from around $6,500 to nearly $70,000 after fees. The average ticket price is coming in at $12,240, up 38% from last year's price and more than double what a ticket cost to the 2019 big game.1,2
  • And here's a fun twist: Superstar Taylor Swift, who is currently dating Chiefs tight end Travis Kelce, might make it to the big game despite a performance in Tokyo the night before. Now, that's dedication!1

Who are you rooting for in this year's pigskin showdown? Remember, it's not whether you win or lose, but enjoying the game with family, friends, and a delicious spread.

1. USAToday.com, January 29, 2024. “Everything you need to know about 2024 Super Bowl: Tickets, history, Taylor Swift and more.”
2. Parade.com, January 27, 2024. “How Much Does a Super Bowl Ad Cost in 2024?”
3. Time.com, January 30, 2024. “Prepare to Spend an Average of $12,240 on a Super Bowl Ticket.”